AFC Telford United have announced a new commercial agreement that will see The Samaritans of Telford become the club’s first official Charity Partner.

A spokesperson for the Samaritans of Telford said “we are pleased to become AFC Telford United ‘s official charity Partner for the remainder of this season in the hope that we can raise our profile in the local area.

The Telford branch celebrated their 40th anniversary last October and from our base at 115 King St Wellington, we take around 20000 calls, text messages, emails each year as well as meeting people face to face.

We provide confidential emotional support for people experiencing feelings of distress and despair including those which could lead to suicide.

We rely entirely on volunteers and donations to maintain our service and accept new volunteers to our training programme twice a year”

For more information please refer to our website.

Bucks Commercial Manager Mark Gallagher added, “The values of the Samaritans of Telford were made very clear during my initial meetings with Anne Tuckley (Samaritans Volunteer) to which in most cases are the same values as AFC Telford United.

After finding out how much time the volunteers dedicate to supporting those people that need it and hear about the thousands of people the Samaritans of Telford have supported and had a positive effect on their lives I was extremely keen for them to become our choice for the club’s first ever official Charity Partner.

Following the ongoing discussions between the club and the charity, I am extremely happy that the Samaritans of Telford can see the benefit of Partnering up with the Football club in a way that will help raise awareness of the Local charity and build their presence within Telford United &the local community.

I can imagine that when people read about this partnership there will be jokes and jibes about the clubs position in the league table and people connected to the club needing someone to talk to. However the support the Samaritans offer is extremely important because the matter incredibly serious, currently in the UK & ROI the Male Suicide rate is at its highest since 2001, The Samaritans as a whole take over 600,000 calls within a 12month period from people feeling suicidal. I am sure you will all show your appreciation for the support they offer to people and for them choosing to become a partner of this great Football Club”


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