Puma and Tranmere Rovers have announced a long-term kit supplier deal.
The relationship will be managed by Genesis Sports.
Effective from the 2016/17 season, Puma will become the official kit supplier to Tranmere Rovers and sees PUMA producing the official playing and training kits for all Tranmere Rovers teams along with replica merchandise for Tranmere’s fanbase.
A club statement read “We are excited to be partnering with PUMA, a company whose football heritage and record of innovation has a strong affinity with our own.
Having extended and deepened its relationship with the FIGC (Italian Football Federation), signed 2013 Champions League finalists Borussia Dortmund and bolstered its player portfolio with Sergio Aguero, Cesc Fabregas, and Mario Balotelli among others, PUMA is defining itself as one of the top football brands, and continues to grow in the market.
Nicola Palios, Vice-Chairman at Tranmere Rovers, said: “We are excited to be partnering with PUMA, they are an ideal partner for Tranmere as they have the experience and ability to deliver a superior quality and stylish product for the team and our fans.”
In addition to supplying the kit, PUMA have also invested in Tranmere’s new Club Shop to ensure maximisation of sales through space and design which in turn gives better facilities for the fans.
Peter Shaw, Chief Operating Officer of Tranmere Rovers, said: “The new shop and ticket office was only achievable with PUMA’s investment and will give our fans a one-stop shop for all club enquiries and sales. The new store has already been a success in the recent weeks since opening and we envisage with PUMA’s excellent merchandise, sales will only be enhanced further.”