Dean Keates believes Wrexham are still an attractive proposition to potential targets despite battling to avoid relegation to National League North.
Keates is looking to strengthen his squad during the January transfer window with 20th placed Wrexham only two points above the drop zone with 16 games to go.
And although some players may be reluctant to join a club fighting it out at the wrong end of the National League, Keates believes the long-term ambitions and size of the club still holds pulling power.
“I have to sell a vision of the football club, not just where we are now and the predicament we are in at the moment,” said Keates, who is hoping to add to his squad before the weekend.
“I have to sell the short term goal to a player, the mid term goal and the long-term goal which is ultimately to get the football club back into the Football League.”